The Little Book of Main Street Money: 21 Simple Truths that Help Real People Make Real Money

The Little Book of Main Street Money: 21 Simple Truths that Help Real People Make Real Money

The Little Book of Main Street Money: 21 Simple Truths that Help Real People Make Real Money

The Little Book of Main Street Money: 21 Simple Truths that Help Real People Make Real Money

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Overview

"A gem from one of the most brilliant minds in personal finance."
— Ben Stein, author, actor, TV personality, and New York Times columnist

In a financial world gone mad, you still need to manage your money, put your kids through college, and save for retirement. To the rescue comes Jonathan Clements with 21 easy-to-follow rules to help you secure your financial future. Clements has spent a quarter century demystifying Wall Street for ordinary, real people on Main Street, including more than thirteen years as the Wall Street Journal's hugely popular personal-finance columnist.

In The Little Book of Main Street Money, Clements brings us back to basics, with commonsense suggestions for intelligent money management. Chock-full of financial guidance that will stand up in any market, the book also reflects a financial philosophy that Clements has developed over a lifetime of watching Wall Street and writing about money—and that is even more important in the current volatile market. From the big picture (home, retirement, financial happiness) to the micro (taxes, inflation, investment costs), he offers clear-cut advice for taking control of your financial life, detailing the strategies needed to thrive in today's tough economic times.

The 21 truths outlined throughout this book are a guiding light for everyone, young and old, whether starting out or soon retiring. Each chapter reads like a Clements column—clear, pithy, and feisty. From the obvious to the counterintuitive, the truths will bolster your returns, cut your costs, and give you financial peace of mind. Collectively, the 21 truths show you how to think about your entire financial life—not just stocks and bonds, but your home, your debts, your financial promises to your children, your income-earning ability, and so much more. They will help you not only survive today's treacherous financial terrain, but also prepare you for success tomorrow.

Renowned for his spirited writing and shrewd investment guidance, Clements is the sane voice investors need to stay grounded in the midst of so much financial insanity.


Product Details

ISBN-13: 9780470473238
Publisher: Wiley
Publication date: 06/09/2009
Series: Little Books. Big Profits , #23
Pages: 224
Sales rank: 1,117,348
Product dimensions: 5.30(w) x 7.10(h) x 1.00(d)

About the Author

JONATHAN CLEMENTS is Director of Financial Guidance for myFi (www.myFi.com), a new financial service from banking giant Citicorp. Before joining myFi, he spent eighteen years at the Wall Street Journal, where he was the newspaper's award-winning personal finance columnist. He has appeared on ABC's Good Morning America, CNBC, CNN, Fox News Channel, MSNBC, NBC's Today show, and Consuelo Mack WealthTrack, and is an occasional guest on public radio.

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Table of Contents

Foreword xv

Introduction

Let the Rebuilding Begin xxi

Chapter One Our Finances Are Bigger than a Brokerage Account 1

Chapter Two We Can’t Have It All 11

Chapter Three Money Can Buy Happiness—If We Spend It Carefully 17

Chapter Four Even the Best Investors Need to Be Great Savers 25

Chapter Five Time Is as Valuable as Money 33

Chapter Six No Investment Is Risk-Free 41

Chapter Seven Portfolio Performance: It’s All in the Mix 51

Chapter Eight Stocks Are Worth Something 59

Chapter Nine To Add Wealth, We Need to Overcome the Subtractions 67

Chapter Ten Aiming for Average Is the Only Sure Way to Win 75

Chapter Eleven Wild Investments Can Tame Our Portfolios 93

Chapter Twelve Short-Term Results Matter to Long-Term Investors 105

Chapter Thirteen A Long Life Is a Big Risk 113

Chapter Fourteen Markets May Be Rational, but We Aren’t 121

Chapter Fifteen Our Homes Are a Fine Investment that Won’t Appreciate Much 135

Chapter Sixteen Paying off Debts Could Be Our Best Bond Investment 143

Chapter Seventeen Saving Taxes Can Cost Us Dearly 151

Chapter Eighteen A Tax Deferred Is Extra Money Made 159

Chapter Nineteen Insurance Won’t Make Us Any Money—If We’re Lucky 167

Chapter Twenty Even If We Have a Will, We May Not Get Our Way 175

Chapter Twenty-One Financial Success: It’s About More than Money 181

Conclusion

Wall Street? That Isn’t So Far from Main Street 189

Acknowledgments 193

What People are Saying About This

From the Publisher

"A gem from one of the most brilliant minds in personal finance."
Ben Stein, author, actor, TV personality and New York Times columnist

"Investing, as it is said, is simple but it is not easy. Jonathan Clements' fine new Little Book underscores the priceless (and price-less) value of simplicity. And his sage advice on living the good life and on spending well and saving wisely will surely make it, if not easy, at least easier for us to achieve financial peace of mind."
John C. Bogle, founder of Vanguard and author of Enough

"Nobody, and I mean nobody, can make the world of investing as easy to understand as Jonathan Clements can. In this wonderful book, he teaches Main Street how to beat Wall Street at its own game-and how to have fun along the way. This book does not stop at merely making you richer and smarter; it will even help you lead a better life."
Jason Zweig, author, Your Money and Your Brain, and Editor of Benjamin Graham's The Intelligent Investor

"Jonathan Clements is one of our wisest and finest writers in the field of personal finance. This Little Book contains gems of wisdom not only about investing, but also about living a full and satisfying life."
Burton G. Malkiel, author of A Random Walk Down Wall Street

"Easy to read, easy to understand - and easy to put to work - this little book is a winner. I'm getting copies for our children - and their children too."
Charles D. Ellis, author, Winning the Loser's Game

"Jonathan Clements is one of those rare financial writers who is thought-provoking, sensible, informed, and insightful. This new book is his best yet!"
Eric Tyson, author of Personal Finance For Dummies

"Personal finance books are a dime a dozen, but this one is a gold mine. Jonathan Clements has taken his must-read Wall Street Journal columns and distilled them into the simple truths that help real people make real money."
Consuelo Mack, anchor, Consuelo Mack WealthTrack

"Jonathan Clements is one of the best personal finance writers of our time. He has crafted a pithy primer to help us navigate stormy seas. Those who care about their happiness, ignore it at their own peril."
Terry Burnham, Ph.D., author of Mean Markets and Lizard Brains

"There are very few journalists who actually have investor’s interests at heart. Those that do write about what might be called the science of investing, or evidence-based investing. The rest write about the noise . . . Clements was not only one of the few that truly had investor interests at heart, but he was one of the best of the group (if not the best). I considered his weekly column a must read. The same could be said of this little book. It’s only little in size. It’s giant in terms of the number of pearls of wisdom that it contains; pearls not limited to investing, but finance in general and life as well. I highly recommend this book especially for those just beginning their financial journey — it’s a journey you shouldn’t take without this book as a guide."
Larry Swedroe, CBSmoneywatch.com

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